True User Experience

Welcome!  This is IN2 Innovation's private landing page for you as an

attendee of Service Design Week.

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It was a pleasure to work with you in Boston, and we had tons of fun hosting

you in our session, 'Physical Experience Design.'

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As you know, the Experience matters. The people who use your brand

increasingly prioritize Experiences beyond the product or service they are

purchasing, in a shift that is happening across sectors. It is changing the

ways we work, how we shop, view our health, travel, plan, eat, relax… 

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In our breakout, you got a quick taste of Experience Innovation in action from

the Physical perspective. To build from there, we are pleased to share our

True User Experience Framework and Work Canvas (links below). We

developed this as a tool for teams to rapidly generate new experiences -

using a holistic perspective.

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We’d love to lead your team through an Experience Innovation session or

train you to facilitate using this tool. Please connect with IN2’s President,

Brian Roderman, or Director of Strategy & Training, Luke Jordan for info.

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Brian Roderman: broderman@in2innovation.com
Luke Jordan: ljordan@in2innovation.com

 

About IN2
At IN2 Innovation, we partner with companies to create effortless experiences. 

We can help you connect more deeply to your customers and

consumers through new physical and digital products and services. 

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DOWNLOAD IN2'S TRUE USER EXPERIENCE MAP

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DOWNLOAD IN2'S TRUE USER EXPERIENCE WORK CANVAS